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MicroSites Schedule
Each month Metro creates three online special section MicroSites which reflect themes that are extremely relevant, timely and salable. Plan for success with this advance schedule.
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Consumer and Advertiser Appeal
All-new Range Rover Evoque
Named the Range Rover Evoque, this all-new coupé will join the Range Rover and Range Rover Sport in North American dealerships in fall, 2011. It will be the smallest, lightest and most fuel efficient Range Rover ever produced. The compact 4WD Range Rover Evoque is engineered to meet North American customer and regulatory demands for increased fuel efficiency in highly capable luxury SUVs.Consumer and Advertiser Appeal
Chase Ultimate Rewards Program
Ultimate RewardsSM, Chase's proprietary, world-class rewards program, today launched a new, dedicated national advertising campaign. The campaign is designed to showcase the endless possibilities and highlight the many everyday items, experiences and travel options provided by Ultimate Rewards from Chase.Entertainment/Celebrity
Robert Verdi & BACARDI®; hosting tips
BACARDI® CLASSIC COCKTAILS PIÑA COLADA and BACARDI® CLASSIC COCKTAILS STRAWBERRY DAIQUIRI, the ultimate home entertaining solutions, have partnered with lifestyle expert Robert Verdi to help you become the perfect host. Entertaining should be all about ease, comfort and having more time to enjoy hanging out with your guests.Entertainment/Celebrity
Virgin America launches service to Toronto
Virgin America, the California-based airline, today marks the launch of its first international city and sets it sight on its next destinations. Today, the airline toasts its new Toronto service on a celebrated flight from Los Angeles International Airport (LAX) through San Francisco International Airport (SFO) to Toronto Pearson International Airport (YYZ). Governor Arnold Schwarzenegger joins Virgin Group Founder Sir Richard Branson onboard the LAX to SFO leg, and via WiFi at 35,000 feet over the California coast, they announce the airline's intent to serve a new destination: Mexico. Upon touchdown, San Francisco Mayor Gavin Newsom will welcome Sir Richard, the Governor and other guests. The SFO to YYZ flight then will continue on to cross the border in style with Drake, the Toronto native and GRAMMY nominated recording artist, hosting a mile high party en route.Consumer and Advertiser Appeal
Nu Skin Keep Your Age a Mystery Contest
Nu Skin Enterprises, a leading anti-aging consumer products company, today announced the launch of a global search for those Nu Skin distributors and customers who defy their age and embody the Nu Skin spirit of ‘living young.’ The company has partnered with the New York-based agency Don Jagoda Associates (DJA) to execute its ‘Keep Your Age a Mystery’ photo challenge that will span nearly 50 countries.News Appeal
Celebrate Scotland
Unique performances and interactive experiences will showcase Scotland in China at the Shanghai World Expo 2010, an event expected to attract 70 million visitors, as a great place to visit, live and work, learn, do business and invest in.Entertainment/Celebrity
Bicycling Mag Tour de France Guide
According to the editors of Bicycling Magazine, the 2010 Tour de France is sure to be an instant classic. A fitter, Lance Armstrong is in the mix again, leading his own team and looking to reclaim cycling glory. The bitter rivalry between Armstrong and former teammate Alberto Contador continues. New, epic stages have been added to the route. And several dark-horse riders will threaten for the lead. On top of all this, recent doping accusations have added to the drama.Consumer and Advertiser Appeal
The Story of Faridah
PSI, a leading international health organization, with programs in 66 countries, today officially launched Impact magazine to provide insight into today’s most pressing global health and development issues.Consumer and Advertiser Appeal
ShareBuilder Premieres Mobile App
From checking email at the beach to tweeting a movie review at the box office, Americans do everything on the go. Now, to help them invest on the run and on their own terms, ShareBuilder from ING DIRECT USA today launched a free mobile application for iPhone® and Blackberry® devices, giving investors continued access to their brokerage accounts.Consumer and Advertiser Appeal
Free Challenge Guide at CVS/pharmacy
As part of their ongoing partnership to help Americans improve their health and curb the onset of chronic diseases like diabetes, CVS/pharmacy and the 50 Million Pound Challenge announced today the availability of the 32-page 50 Million Pound Challenge Guide in all CVS/pharmacy retail locations.News Appeal
Learn the signs of autism
The Advertising Council, in partnership with Autism Speaks, North America’s largest autism science and advocacy organization, announced today the launch of a new series of public service advertisements (PSAs) designed to raise awareness about autism and to empower parents to take action if their child is not meeting certain developmental milestones.News Appeal
Harris Poll Wrap-Up: Jobs and Economy
Americans have mixed views on the economic outlook we are facing. While some feel like the economy is improving, still others seem to feel it is worsening. Harris Poll questions New Yorkers on their thoughts about the economy.Consumer and Advertiser Appeal
Achieve your GED Today
The Advertising Council and the Dollar General Literacy Foundation joined today to launch a national public service advertising (PSA) campaign designed to provide high school dropouts with access to information that will get them started on the road to a GED Diploma.News Appeal
Vistage CEO Confidence Index
CEO confidence is up even amidst talk of a double dip recession, according to the Vistage CEO Confidence Index 2nd quarter results. While CEOs of small to medium sized businesses have lowered their expectations for the pace of growth in the overall economy, they remain confident that, over the next twelve months, they will increase revenues and profits, as well as hire new employees. In the fourth quarter of 2008, CEO confidence indexed at 48.7 – an all-time low since the survey began in 2003. According to University of Michigan’s Dr. Richard Curtin, who has directed the survey since its inception, CEO confidence rose to 94.4 this quarter, marking the sixth consecutive quarterly increase.Entertainment/Celebrity
T.G.I. Friday's $10 Off
T.G.I. Friday's restaurants today announced it will treat guests to a free $10 Gift Card for a limited time at participating restaurants in the U.S. when they purchase two entrées from Friday's® new Caribbean-inspired Summer menu featuring fourteen new appetizer, salad, sandwich, entrée and combo dishes starting at $8.99 including selections that are glazed with Friday's new Captain Morgan™ Original Spiced Rum sauce.News Appeal
eCYBERMISSION National First Place Teams
In an effort to promote science, technology, engineering and mathematics (STEM) education, the U.S. Army announced today that it has named the 2010 eCYBERMISSION national first-place teams. Managed by the U.S. Army Research, Development and Engineering Command (RDECOM) at Aberdeen Proving Ground, Md., the eCYBERMISSION program awarded more than $1 million to students from across the nation and in Department of Defense Education Activity schools overseas.News Appeal
Colt McCoy teams up with Scott & White
Former University of Texas great Colt McCoy is teaming up with Scott & White Healthcare as part of a philanthropic initiative to raise $50 million for a planned regional children’s hospital. The collaboration was announced today at a reception for hospital officials and donors at Scott & White Hospital in TempleConsumer and Advertiser Appeal
DR. SCHOLL’S® FOOTMAPPING®
Merck Consumer Care, a subsidiary of Merck & Co., Inc., announces the nationwide availability of Dr. Scholl's® Custom Fit Orthotic Centers. To help people find customized solutions for their tired, achy feet, the kiosks use revolutionary FootMapping® Technology to measure arch type and the areas you put the most pressure on to recommend the most appropriate Custom Fit™ Orthotic.News Appeal
Gore inLighten window screens
Homeowners are embracing a new trend towards premium window screens that are virtually invisible to the naked eye and provide an exponentially better view. GORE® inLighten ® window screens are made of high tech material that make the screens transparent.News Appeal
UBM Studios Virtual Seminar Center
UBM Studios today announced a new 3D environment to help companies take advantage of the growing market opportunities in virtual business. The Virtual Seminar Center is an interactive environment integrating webcasts, training and conferences. According to Market Research Media, the virtual trade show and virtual conferences industry is estimated to grow to $18.6 billion by 2015.News Appeal
Persistent Back Pain? Think Spondylitis.
Ankylosing spondylitis (AS) is a crippling form of arthritis that generally strikes young people in their teens and twenties, sometimes even earlier. Left untreated, it causes pain, disability and can eventually cause the spinal vertebrae to fuse together forming one brittle bone, often in a stooped over position.Entertainment/Celebrity
NEW E-Card Gift Holders
BlueMountain.com, an American Greetings Corporation (NYSE: AM) company, today introduced an exciting new way to send popular Amazon.com gift cards. The Web site, which introduced the opportunity to include the gift cards with e-cards last month, now offers e-card gift holders, an innovative format that delivers an even greater personal touch. The gift holders are free for both members and non-members to send with the purchase of an Amazon.com gift card, while at BlueMountain.com.Consumer and Advertiser Appeal
New EE Times Media Platform
EE Times Group, a UBM company and the daily source of essential business and technical information for the electronics industry decision makers, today unveiled the new EE Times website, which can be found at www.eetimes.com, an innovative media platform that is the first professional community linking everyone in the global electronics industry to drive technology sales. The completely restructured website combines the power of the 1+ million monthly visitors to the website with the EE Times Group’s extensive portfolio of online brands – EE Times, Embedded.com, TechOnline and Designlines, eeProductCenter as well as must attend events – ESC and DesignCon, ARM Technology Conference and online education and training such as the popular Fundamentals of Design courses.Consumer and Advertiser Appeal
Pepsi MAX - Diner 2pointZero
In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.Entertainment/Celebrity
Lance Burton’s Final Shows
Fans have only seven weeks left to see Master Magician Lance Burton until his historic run at Monte Carlo ends Saturday, Sept. 4. The final performance follows 14 years of captivating audiences at the resort’s Lance Burton Theatre. Beloved by fans worldwide and named Las Vegas Review-Journal’s “Best Magician” for 12 years running, Burton has been with Monte Carlo since its opening day on June 21, 1996 and is known as The Strip’s premier magician.Consumer and Advertiser Appeal
After Katrina-Lessons Learned
Hurricane Katrina was a powerful storm that packed some powerful lessons. While hurricanes are not preventable, the Insurance Information Institute says there are 4 important steps you can take to protect yourself and your property:STEP #1: Review Your Insurance Coverage
STEP #2: Create a Home Inventory
STEP #2: Protect Your Property
STEP #4: Have an Evacuation Plan
News Appeal
Be the One - RestoreTheGulf.com
In the face of the Gulf oil spill and in response to ongoing coastal restoration needs, the Women of the Storm, a non-partisan, grassroots organization formed in New Orleans and South Louisiana in the wake of Hurricane Katrina, announce today the launch of a campaign to Restore the Gulf.News Appeal
Women Succeeding with Epilepsy
A new campaign explores the roles and responsibilities women uniquely encounter when living, or caring for a loved one, with epilepsy. "Women Succeeding with Epilepsy" is a collaboration between Epilepsy Advocate and HealthyWomen to educate, empower and inspire women and families whose lives are affected by epilepsy.Consumer and Advertiser Appeal
MARRIOTT EXECUSTAY VIRTUAL APARTMENT
Marriott ExecuStay® (http://www.ExecuStay.com) has released a new online video to help set expectations for guests who need furnished apartments for an extended stay. Not your average corporate video, "Steve's Experience #8" tours viewers through one of the ExecuStay furnished apartments in Washington, D.C., giving viewers a peek into a day in the life of a guest.Entertainment/Celebrity
Gourmet Odyssey 2010 tickets now on sale!
London Restaurant Festival is a citywide celebration of eating out, designed to showcase London's extraordinarily diverse and exciting range of restaurants and drive footfall.From 4-18 October 2010 food lovers can explore some of the capital’s finest cooking, from its high-profile Michelin-starred restaurants to coveted neighbourhood bistros.
Entertainment/Celebrity
Yo Gabba Gabba! Live!: There’s A Party In My City!
Kia Motors America (KMA) caused quite a stir with its first-ever Super Bowl ad, which featured a colorful cast of life-size children’s characters in the 2011 Kia Sorento CUV, including Muno from YO GABBA GABBA!, the award-winning children’s television series and live tour. Building on the momentum and increased brand awareness generated by the 60-second spot, KMA plans to extend its relationship with YO GABBA GABBA!, as the presenting sponsor of the upcoming YO GABBA GABBA! THERE’S A PARTY IN MY CITY! tour.Consumer and Advertiser Appeal
Lands’ End FlightWise™
With many airlines charging to check in baggage, travelers are often forced to pay for fees instead of fun. In fact, according to the US Transportation Department, checked baggage fees are 33 percent higher this year compared to 2009. So far that higher percentage has translated to the airline industry collecting $769 million in just the first quarter of the year!Consumer and Advertiser Appeal
Harris Poll Wrap Up
There are many big changes people can make to save money – cut back on all entertainment, for example. But there are also a number of smaller things people can do to save money, and with the economy not yet turning around, it seems many Americans have opted for this approach. Almost two-thirds of U.S. (65%) adults say they are purchasing more generic brands to save money, slightly up from February when 63% said they were doing this.Consumer and Advertiser Appeal
Sell your car with kbb.com
Kelley Blue Book http://www.kbb.com, the leading provider of new and used car information, today announces the official launch of its Seller’s Toolkit, featuring the all-new LiveValue system, helping consumers sell their car online and in social networks. The first of its kind, Seller’s Toolkit is a fully-integrated sales method with the latest online technologies to help consumers sell their vehicles on high-traffic websites, social networks, via e-mail or even a personal blog. With the all-new Seller’s Toolkit, Kelley Blue Book catapults traditional private-party sales methods into the 21st century. To access the Seller’s Toolkit, users can visit any Private Party Pricing Report on kbb.com.Entertainment/Celebrity
David Copperfield’s Luxury Island for Rent
Luxembourg – The world’s greatest living illusionist selected the Luxembourg-based real estate website PROPERTY4EAST.com to let his luxurious private resort in the Bahamas, Musha Cay.The island of David Copperfield, Musha Cay, is world famous; not only for its extraordinary luxurious look and feel, but also because it has been the setting of numerous celebrity holidays and events. Stars such as Oprah Winfrey and John Travolta relaxed in one of the five guest houses in between filming, and Google co-founder Sergey Brin even said ‘I will’ on these sandy beaches.
Entertainment/Celebrity
Supergirl by Nastia Debuts
Warner Bros. Consumer Products (WBCP), on behalf of DC Comics, JCPenney and five-time Olympic Medalist and World Champion Nastia Liukin, joined forces in New York City this past Saturday to debut an all new collection of clothing for girls called Supergirl by Nastia. The event is part of a five-market tour, visiting JCPenney stores around the country. As part of the tour, Nastia is providing young girls motivational advice on achieving their goals, feeling confident and being smart, strong and empowered—being a Supergirl. Liukin also introduced the new fun, affordable lifestyle collection, which is available exclusively at JCPenney stores nationwide.Consumer and Advertiser Appeal
Read to your child today
The Advertising Council and the Library of Congress are launching a new series of public service advertisements (PSAs) to encourage parents to read with their children and inspire them to become lifelong learners.News Appeal
Starwood Adds 7 Hotels to NYC
Starwood Hotels and Resorts, Inc. (NYSE: HOT) announced that it will grow its New York City portfolio by 50% this year and open more hotels in New York in 2010 than any other city in the world. Today, Starwood operates 12 hotels in the Big Apple across six of its nine distinct and compelling brands. The company's NYC boom will result in 18 high-caliber Starwood hotels including the debut of Starwood's two newest brands in Manhattan — Aloft and Element. The company's bullish focus on NYC is illustrative of its meaningful global growth strategy — Starwood is on track to open more than 80 hotels in key markets around the world this year.Consumer and Advertiser Appeal
Huntington Back-to-School Tips
Families will find few surprises – and many bargains – as they shop for classroom supplies to fill children’s backpacks for the upcoming school year, according to the fifth-annual Huntington Backpack Index issued by Huntington Bank (NASDAQ: HBAN; www.huntington.com).Consumer and Advertiser Appeal
HGTV & Kudzu.com Join Forces
Kudzu.com, a website that helps homeowners choose the best service providers for their home and family, announces a multi-media partnership with HGTV.com to provide detailed, hyper-local listings of home service professionals by neighborhood, homeowner ratings and reviews of their experiences with specific companies and timely specials from local contractors.News Appeal
Edge Irritation Video- John Caparulo
A new study measuring everyday irritations like heat, traffic and household pests ranks major southern cities among the most irritated in the nation. Atlanta (No. 1), Houston (No. 2), Washington DC (No. 3) and Baltimore (No. 4) ranked the highest in irritating factors, while predominantly northern cities like Rochester (No. 50), Milwaukee (No. 49), Minneapolis (No. 48), Buffalo (No. 47), and Tucson (No. 46), the arid outlier, ranked the lowest.Entertainment/Celebrity
Sprout Debuts New Show Sept.25
In celebration of the network’s fifth birthday, Sprout, the first 24-hour preschool destination available on TV, on demand and online for kids ages 2-5 and their parents and caregivers, will premiere its first-ever, long-form original series Noodle and Doodle on Saturday, September 25 at 9:00 a.m. ET. Produced by Sprout, this new series (26 x 11’ episodes), featuring arts, crafts and cooking for preschoolers and their families, will debut within the network’s signature, live morning block, The Sunny Side Up Show, which is expanding to include weekends. Noodle and Doodle will air every Saturday and Sunday at 9:00 a.m. and again at 11:30 a.m. ET.News Appeal
Visit MakingHomeAffordable.gov now.
The Advertising Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), announced today the launch of a national public service advertising (PSA) campaign designed to encourage homeowners who are struggling with their monthly mortgage payments to learn about the Making Home Affordable Program.News Appeal
SHEETROCK® Brand UltraLight Panels
USG Corporation (NYSE: USG), a leading building products company, announced today it has created a new lightweight category of gypsum wallboard with the introduction of its SHEETROCK® Brand UltraLight Panels. The lightweight gypsum panels are up to 30 percent lighter than the competition, making installation easier and faster.News Appeal
Vote now at LivePositively.com!
Remember the old refrain, “All work and no play makes Jack a dull boy?” Who wants to be dull? Coca-Cola, the National Park Foundation and renowned medical/diet expert Dr. Ian Smith want you to add a little fun into your life by making playdates in the parks for you and your family this summer. The “America Is Your Park” campaign launches today to encourage millions of Americans to be active outdoors and to cast a vote for their favorite park to win a $100,000 recreation grant made possible by Coca-Cola’s Live Positively initiative.Consumer and Advertiser Appeal
Creme of Nature with Argan Oil Exclusive
Creme of Nature®, one of the most loved, long-standing and reliable brands in ethnic hair care, today announced that it is bringing Argan Oil — the hydrating and shine-intense “liquid gold” of Morocco — to retail shelves. This will be the first line of products with Argan Oil for multicultural hair available in mass retail. Creme of Nature with Argan Oil is an innovative line of five, moisture-enriched shine products infused with Certified Organic Argan Oil. The new products represent the brand’s foray into styling and finishing products. In addition to mass retailers, the line will be available at beauty supply stores nationwide this month.Consumer and Advertiser Appeal
Duncan Hines® Red Carpet Cupcake Challenge
Katie Rousonelos of Madison, WI has been named Grand Champion in the first ever Duncan Hines Red Carpet Cupcake Challenge for the 62nd Primetime Emmy Awards. Selected from hundreds of recipe entries, Katie’s Red Carpet Glamour has earned the prestigious baking title.Consumer and Advertiser Appeal
No Resort Fees
Planet Hollywood Resort & Casino and PH Towers Westgate are the latest Harrah’s Entertainment hotels in Las Vegas to take a stand against resort fees. The resorts join Caesars Palace, Harrah’s Las Vegas, Paris Las Vegas, Rio All-Suites Hotel & Casino, Flamingo Las Vegas, Bally’s Las Vegas, Bill’s Gamblin’ Hall & Saloon and Imperial Palace as official “no resort fee zones.” The announcement was commemorated by Holly Madison, star of Holly’s World and Planet Hollywood’s “Peepshow,” in an unveiling of $12 million in cash, the amount of money spent last month on resort fees by visitors of the Las Vegas Strip.News Appeal
TD Bank unveils new call center.
Today, TD Bank, America’s Most Convenient Bank®, will celebrate the grand opening of its new world-class call center in Auburn, the bank’s latest addition to its presence in the state of Maine. Elected officials, including Governor John Baldacci, and U.S. Senators Olympia Snowe and Susan Collins, will join TD Bank in unveiling the new facility. The environmentally friendly call center features local design elements and will create hundreds of new jobs for the Lewiston-Auburn region. The new call center is located in the west side of the Auburn Mall at 550 Center Street near the intersection of Turner Street and Kings Road.Consumer and Advertiser Appeal
Win The Golden Chegg!!!
Chegg.com, the number one online textbook rental company, is rewarding college students for renting textbooks this term with the launch of its Golden Chegg Sweepstakes.Beginning today through Sept. 13, students who rent textbooks from Chegg.com are automatically entered to win one of three Golden Chegg Grand Prizes – a mtvU Spring Break 2011 VIP Trip, GRAMMY U Experience and $5,000 cash for college. The company is also awarding a thousand Instant Prizes such as an Apple iPad, Nikon Coolpix® Camera, FlipCam Ultra™, Powermat™ Portable Mat, Epiphone Explorer GT Electric Guitar and more – just for renting!
Consumer and Advertiser Appeal
Trend Micro: Unleash Your Virtual Desktop Infrastructure
Trend Micro announced today the latest major version of InterScan™ Messaging Security Virtual Appliance (IMSVA), newly built as a unique hybrid SaaS email security solution that integrates in-the-cloud protection and SaaS security services with an on-premise virtual appliance so email threats are stopped closest to their source without compromising email privacy while achieving significant management overhead, network bandwidth and data-center consolidation cost savings.Consumer and Advertiser Appeal
Nature Made® GreatMind
Stay on top of your game while challenging your mind. A recent survey among American adults, which was conducted by Opinion Research Corporation (ORC) on behalf of Nature Made®, found that 69 percent of survey respondents worry about maintaining a healthy, active and sharp mind. Nature Made® is introducing GreatMind, a new daily supplement uniquely formulated to help improve and maintain short-term memory, enhance mental clarity and performance, naturally.News Appeal
Altera WDR Image Sensor Demonstration
Expanding its FPGA solutions for the surveillance market, Altera Corporation (NASDAQ: ALTR) announced today the industry's first high-definition (HD), intellectual property (IP) reference design for surveillance cameras on a single FPGA. This unique solution features Altera's low-cost Cyclone® III or Cyclone IV FPGAs and IP from Eyelytics and Apical supporting AltaSens' 1080p60 A3372E3-4T and Aptina's 720p60 MT9M033 HD Wide Dynamic Range (WDR) CMOS image sensors. The all-in-one solution offers surveillance equipment manufacturers the ability to reduce board space, lower power consumption, increase flexibility and reduce development time compared to previous architectures using traditional digital signal processors and ASSPs.News Appeal
TCO Certified Green IT Products
With a growing portfolio of environmentally-responsible PCs, worldwide PC maker Lenovo is widely recognized as a leader in sustainable product design - without compromising user demands for performance and cutting edge features. As verification, Lenovo has chosen the TCO Certified label as an international third party assurance of achievements. For almost 20 years, the TCO label has been the leading independent verification for PC products designed for the environment and usability.Consumer and Advertiser Appeal
Design Ideas and Tech Tips for Moving Season
Each year, over 40 million Americans move, and although the average American moves 12 times in his or her lifetime, it never gets easy.LIBBY LANGDON, Interior Designer and Expert Commentator on HGTV's Small Space, Big Style and DAVID GREGG, Nationally Recognized Technology Guru, share practical tips to help Americans preparing to move, including smart decisions you can make when moving your belongings from one home to another, how to incorporate technology into your new home and design around it, and must-have gadgets to help you integrate all types of devices into your space.
News Appeal
unicef/kiwanis eliminate project
Kiwanis International and UNICEF have joined forces to save the lives of babies and their mothers by eliminating maternal/neonatal tetanus (MNT), a disease that kills an estimated 60,000 newborns and 30,000 mothers each year. UNICEF Ambassador and actor Tea Leoni delivered the announcement at the 95th Annual Kiwanis International Convention.News Appeal
HYDROGEN POWER HAS ARRIVED!
For the first time in history hydrogen was mixed with race fuel to power a 700 HP Trophy Truck on the roughest 500 mile course in history. Against all odds and a sea of skepticism from the off-road community Hessgen Hydrogen powered #88 lined up to do battle with the best in the business. It was a testament of complete commitment, will and strength that got the team through 500 miles of the meanest, roughest and worst roads on the planet.Consumer and Advertiser Appeal
First Joint Health Assessment
Renowned orthopaedic surgeon and founder of Joint Juice®, a leading joint health beverage company, Kevin R. Stone, M.D., has developed the first comprehensive Joint Health Assessment. Launching today, individuals will now be able to log onto Joint Juice.com for an illustrative assessment that determines the condition of their joints based on a series of 15 questions regarding Body Mass Index (BMI), diet, exercise, lifestyle and joint health history. The Joint Health Assessment also features joint health tips from Dr. Kevin R. Stone, M.D. and fitness tips from celebrity ultramarathoner and long-time Joint Juice advocate Dean Karnazes.Consumer and Advertiser Appeal
Sephora How-To: Smoky Eye
The sexy, sultry smoky eye is one of the hottest trends in beauty, but can also be one of the hardest to achieve. Let Sephora, the visionary beauty retailer, show you the latest innovation to get the look that makes it easier than ever before: Kat Von D High Voltage Eye Primer in Smoky, a uniquely formulated, creamy eye primer with a deeper tint made especially to work with darker shadows.News Appeal