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Welcome to
Metro SearchBook®

October 2018

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HALLOWEEN

Treat local businesses to an array of Halloween advertising options this month.
■ Begin with a Themed Event Package featuring a Halloween coupon page layout and editorial feature, as well as ads to promote Halloween coverage to both advertisers and readers. Click Here to Access Link
■ A new infographic page features spellbinding Halloween history and fun facts, along with an ad spot to promote Halloween merchandise. Click Here to Access Link
■ A Single Sheet design advertises a haunted house attraction. Click Here to Access Link
■ Attract various sponsors with a Halloween ghost story writing contest. Click Here to Access Link
■ Double exposure for Halloween merchandise with an individual ad plus space in a coordinated “Halloween survival guide” directory. Click Here to Access Link

ALL ABOUT FALL

Continue fall-themed coverage with a variety of ads, images and ideas.
■ A Marketplace layout features themed seasonal promotions for a hair salon, general retailer, restaurant, landscaping service, coffee shop and sweater sale. Click Here to Access Link
■ A Themed Event Package promoting fall events includes an eye-catching event listing layout along with a tab cover and promotional ads. Click Here to Access Link
■ Another Themed Event Package focuses on fall fashion with a tab cover, his and her shopping directories, and ads to promote this content to readers and advertisers. Click Here to Access Link
■ An ad and coordinated directory layout to promote local farms or pumpkin patches. Click Here to Access Link
■ Find dozens more photos and images to create additional autumn ads.

FIRE & CRIME PREVENTION

Target advertisers and sponsors for promotions surrounding Crime Prevention Month and National Fire Prevention Week in October.
■ A Themed Event Package focused on fire prevention features an event heading, as well as an editorial feature and sponsored home fire prevention and safety tips. Click Here to Access Link
■ Use both events as selling points to invite a home security system provider to invest in Single Sheet exposure and promote special offers. Click Here to Access Link
■ Another Themed Event Package provides the elements of an attorney guide, including a tab cover, editorial features and a “locate a lawyer” directory, as well as section promotions. Click Here to Access Link
■ Create additional ads and promotions with crime and fire prevention art and photos. Click Here to Access Link

BREAST CANCER & HEALTHCARE

Find content to build Breast Cancer Awareness Month promotions, as well as other healthcare coverage this October.
■ An ad for a breast health center features a complementary directory design titled “proud to think pink.” Use it to invite women’s healthcare and cancer support advertisers or any local businesses supporting breast cancer patients, survivors and research. Click Here to Access Link
■ Keep the focus on women’s health with ads for a women’s endocrinology center, as well as an ad for a diagnostic imaging center offering mammograms. Another ad promotes head-totoe care from top-rated doctors, and yet another advertises quality health insurance coverage. Click Here to Access Link
■ Create additional breast cancer awareness content with more images. Click Here to Access Link or Click Here to Access Link

HALLOWEEN

Treat local businesses to an array of Halloween advertising options this month.
■ Begin with a Themed Event Package featuring a Halloween coupon page layout and editorial feature, as well as ads to promote Halloween coverage to both advertisers and readers. Click Here to Access Link
■ A new infographic page features spellbinding Halloween history and fun facts, along with an ad spot to promote Halloween merchandise. Click Here to Access Link
■ A Single Sheet design advertises a haunted house attraction. Click Here to Access Link
■ Attract various sponsors with a Halloween ghost story writing contest. Click Here to Access Link
■ Double exposure for Halloween merchandise with an individual ad plus space in a coordinated “Halloween survival guide” directory. Click Here to Access Link

Hover over the icon and see the results.

OKTOBERFEST & COLUMBUS DAY

Oktoberfest and Columbus Day present opportunities to get creative with ads and event promotions.
■ Promote Columbus Day savings all month with an ad layout featured in October’s Community Calendar. Click Here to Access Link
■ Create more Columbus Day sale ads with headings and images, as well as photos for popular retail categories like furniture, electronics and clothing. Click Here to Access Link or Click Here to Access Link
■ A double-truck directory design for Oktoberfest features food, fun and special offers. Click Here to Access Link
■ Also find an Oktoberfest event ad featured in this month’s Community Calendar. Click Here to Access Link
■ Build additional promotions and ads with photos, art and Oktoberfest headings. Click Here to Access Link

OCTOBER PROMOTIONAL OPPORTUNITIES

Remember to include the following events and promotions in October sales:
■ Use National Pizza Month to capture sales and sponsors with an ad for “pizza and pours,” a Single Sheet design with delivery coupons, a pizza lovers recipe contest and a variety of images and headings. Click Here to Access LinkClick Here to Access Second Link, Click Here to Access Third Link, Click Here to Access Fourth Link or Click Here to Access Fifth Link
■ A Themed Event Package related to the opioid crisis features editorial content, tips to prevent addiction and promotional ads. Click Here to Access Link
■ Find photos and headings for National Boss Day, National Cat Day, Orthodontic Health Month, Vegetarian Month, Domestic Violence Awareness Month, International Coffee Day and Chiropractic Health Month. Click Here to Access Link, Click Here to Access Second Link, Click Here to Access Third Link, Click Here to Access Fourth Link or Click Here to Access Fifth Link
■ Ads for top advertiser prospects in October include a day care center, expo center, tax attorney, senior living facility, laundry service, party supply store, farm equipment dealer, nightclub and laser hair removal clinic. Click Here to Access Link

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