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Metro SearchBook®

December 2018

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CHRISTMAS

Make it jingle with moneymaking creative content for all types of advertisers this season.
■ A Marketplace layout features ads for a photo studio, women’s boutique, toy store, snowmobile dealer, travel agency and general store. Click Here to Access Link
■ Recruit multiple advertisers for a “last-minute gift guide” double-truck design. Click Here to Access Link
■ Package revenue from a Christmas sale ad into this month’s infographic design. Click Here to Access Link
■ A Christmas coloring book and contest present valuable sponsorship opportunities. Click Here to Access Link
■ Other ads cover sporting goods, craft supplies electronics, seafood, transportation, furniture, food, flowers and hearing aids. Click Here to Access Link or Click Here to Access Second Link
■ A Themed Event Package includes all you need to begin creating a Christmas worship guide. Click Here to Access Link

NEW YEAR’S EVE

Keep the Christmas selling streak going strong with ads, images and section ideas geared toward New Year’s Eve celebrating.
■ Create a special section perfect for advertisers like bars, restaurants, party supply stores, food markets, caterers, fashion retailers and more with a Themed Event Package that features a New Year’s Celebration Guide cover design, editorial-based group ad page, and promotional ads for readers and advertisers. Click Here to Access Link
■ Ready-to-sell ads for catering and specialty foods, party fashions, DJ entertainment, and New Year’s Eve dinner and dancing give you a head start. Click Here to Access Link or Click Here to Access Second Link or Click Here to Access Third Link
■ This month’s Community Calendar also features an event ad for an alcohol-free family and community New Year’s Eve celebration. Click Here to Access Link

NEW YEAR'S RESOLUTIONS

Find clever ways to put reader resolutions to work for you and your advertisers.
■ Inspire action from advertisers and audience with a Themed Event Package that helps readers keep their resolutions. An editorial feature offers tips for success alongside advertiser spots for businesses who can help – from weight loss to fitness, travel, finance, romance and more. Click Here to Access Link
■ Target more advertisers with a directory of “resolutions helpers” along with an individual design for a home organizing advertiser. Click Here to Access Link
■ A “resolutions giveaway” contest idea is another way to unite various advertisers under this timely theme. Click Here to Access Link
■ December MSAL features additional ads devoted to resolutions and personal progress!

WINTER FUN

Have fun creating and selling around seasonal shenanigans like winter sports and recreation!
■ A Themed Event Package designed to help you jump-start a Winter Fun special section includes a tab cover, 10 reasons to love winter, and promotional ads for readers and advertisers. Click Here to Access Link
■ Content related to this topic includes a “winter fun for everyone” directory; ready-to-sell ads for ski and snow gear, cold-weather camping supplies, and snowmobiles; and image content for ice skating, hockey, snowboarding and other winter sports and activities. Click Here to Access Link or Click Here to Access Second Link or Click Here to Access Third Link or Click Here to Access Fourth Link or Click Here to Access Fifth Link or Click Here to Access Sixth Link
■ Team up with sponsors like ski resorts or skating rinks in a “winter fun scrapbook contest” where winning photos take home cash prizes. Click Here to Access Link

CHRISTMAS

Make it jingle with moneymaking creative content for all types of advertisers this season.
■ A Marketplace layout features ads for a photo studio, women’s boutique, toy store, snowmobile dealer, travel agency and general store. Click Here to Access Link
■ Recruit multiple advertisers for a “last-minute gift guide” double-truck design. Click Here to Access Link
■ Package revenue from a Christmas sale ad into this month’s infographic design. Click Here to Access Link
■ A Christmas coloring book and contest present valuable sponsorship opportunities. Click Here to Access Link
■ Other ads cover sporting goods, craft supplies electronics, seafood, transportation, furniture, food, flowers and hearing aids. Click Here to Access Link or Click Here to Access Second Link
■ A Themed Event Package includes all you need to begin creating a Christmas worship guide. Click Here to Access Link

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BUSINESS & FINANCE

The dawn of a new year inspires many to make a fresh start, including local businesses and readers focused on their finances.
■ Create a Financial Wellness special section using this month’s Themed Event Package content to get started. This package features a cover design, as well as two editorial features, related ad spots, and promotional ads for both readers and advertisers. Click Here to Access Link
■ A Single Sheet design for a bank touts all the services to organize finances in 2019. Click Here to Access Link
■ Promote your publication’s marketing services with an ad, as well as space in a coordinating directory design for small business services. Click Here to Access Link
■ Financial Planning is also the title of December’s TSS. Click Here to Access Link, and MSAL features many spec ads for finance and biz-to-biz advertisers.

DECEMBER PROMOTIONAL OPPORTUNITIES

Remember to put these additional events and revenue opportunities on your December list:
■ Help local home service professionals reach more customers with a Themed Event Package that includes a winter edition home services directory. A Single Sheet design is also available for a contractor or home improvement pro. Click Here to Access Link or Click Here to Access Second Link
■ Use a seasonal tire center promotion to encourage readers to put safety first this winter with twofer tire deals. Click Here to Access Link
■ Secure after-Christmas advertising with a Single Sheet for an after-Christmas clearance. Click Here to Access Link
■ Create promotions with images and headings for Kwanzaa and Hanukkah. Click Here to Access Link or Click Here to Access Second Link
■ Find cute seasonal images of dogs and cats for popular pet advertising . Click Here to Access Link or Click Here to Access Second Link
■ Additional ads for top advertisers in December spotlight bookstores, athletic apparel, menswear and skincare services. Click Here to Access Link

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