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What's New This Week

For Print and Digital Publishers

Create, Sell & Profit With Some of the Latest
Images, Layouts, Ideas & Industry News From Metro

FOR OPTIMAL LINK RESULTS & BENEFITS, COMPUTER VS. MOBILE DEVICE
VIEWING IS RECOMMENDED

SELL IT NOW: JULY 4TH & CANADA DAY

Recent data indicates more than half of American consumers expect a “return to normalcy” by the Fourth of July. In Canada, communities across the country plan to host organized outdoor public events for Canada Day, such as parades, carnivals, festivals, barbecues, fireworks, concerts, air and maritime shows, and citizenship ceremonies. With anticipation high, your MCC Libraries have the ads, images and sales ideas you need to help local advertisers capture the attention and business of consumers who are ready to celebrate at home and locally.

+ DON’T MISS…

    Metro Training Webinar

    DIGITAL SUCCE$$ TOOLS & TACTICS

    June17

    Thursday, June 17, 2021 1:00 pm, Eastern Standard Time

    Explore the most cost-effective ways to expand online readership and ad revenue with easy-to-implement digital options from Metro. This live webinar covers the quickest ways to dive into digital, a look at sleek ready-to-use online sections and directory designs that draw in advertisers at any price point, and best practices for leveraging your local role in the digital realm.

    REQUESTS & RESOURCES

    Client-driven new uploads, training, FAQs and feedback

    Partner Updates

    SECOND STREET + METRO = Coordinated Print & Digital Contests for Growing Both Audiences
    “Big Ticket Giveaway” Contest — Now available with print layout size options and promo ads from Metro and digitally through Second Street for even more revenue potential
    REQUEST DIGITAL VERSION


    EVVNT + METRO = Revenue-Driven Digital & Automated Print Event Calendars
    Boise Weekly digital and print event calendars are a hit with local organizers, readers and visitors. Find out how you can get started generating serious revenue from events in and around your area by attending next Tuesday’s webinar.
    VIEW ONLINE | VIEW PRINT | WEBINAR


    PULSE + METRO = Paired Data & Creative Resources to Spur Ad Sales
    July 4th is right around the corner, making now the perfect time to reach out to advertisers with barbecues, sporting goods, tires, paint, hardware, auto services and more as people plan their shopping and buying in preparation for the holiday weekend. Armed with consumer buying data and targeted/personalized spec ads, you too can be closing over 90% of the ads you present.


    RELEVANCE PROJECT + METRO = Collaborative Support for Helping Community Publishers Prosper
    Make Room For The Hybrid Event Host — In-person events are starting to return. Yippee! But before you run maskless into a ballroom or auditorium, pause on this:
    Lessons learned are lasting, after more than a year of only virtual conferences and programs.

    Social Engagement

    June is National Candy Month with National Cotton Candy Day on June 11! Take advantage of this month-long event to offer sweet deals to local advertisers who sell tempting confectionary treats that appeal to consumers of all ages. #newspapers #NationalCandyMonth #MetroSalesIdea #local #community

    COMPANY NEWS & INFO

    Metro Community Forum

    Ask. Share. Discover. Check out the newest industry ideas exchange for media creative and sales professionals!

     
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    ABOUT US
     
    Metro provides a spectrum of advertising services and solutions that reach and affect nearly every facet of a publisher's operation. Metro's partnership with the media industry is based on a more than century-long relationship where, together, we identify what publishers need to be successful with their advertising endeavors and Metro responds with solutions.
     
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    You can reach Metro's Client Services Team by calling:
    800.223.1600
    (8:45am - 5:45pm EST)
    (Outside U.S. and Canada 212.947.5100, ext. 253)
     
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    Email :
    service@metro-email.com
     
     
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    Stay on top of the latest sales and creative features and ideas to help maximize profits with Metro's email communications. Unsubscribing to any of these emails will automatically block you from receiving all Metro email communications, so we encourage you to stay subscribed and enjoy the full benefits of your Metro resources.