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What's New This Week

For Print and Digital Publishers

Create, Sell & Profit With Some of the Latest
Images, Layouts, Ideas & Industry News From Metro

FOR OPTIMAL LINK RESULTS & BENEFITS, COMPUTER VS. MOBILE DEVICE
VIEWING IS RECOMMENDED

SELL IT NOW: Upcoming Appreciation Events

Over a year in a pandemic, showing gratitude and support for those who make a difference in our communities and lives has never been more important. Find valuable recognition content and ideas to secure sponsors and advertisers – and strengthen community connections – for these upcoming events in May:

  • National Teacher Day (May 4) & Teacher Appreciation Week (May 3-7) - All you need to create a teacher appreciation section or pages with ad and sponsorship tie-ins, including a Local Teacher of the Year contest 
    Creative Library | Editorial Library
  • National Nurses Day (May 6) & National Nurses Week (May 6-12) - Sponsor-ready recognition page, section elements, advertising and images for honoring nurses and healthcare workers 
    Creative Library | Editorial Library
  • Military Appreciation Month - Showcase Memorial Day and military appreciation with the building blocks for a Saluting Our Servicemembers special section and related promotions 
    Creative Library | Editorial Library

DIGITAL SPOTLIGHT

Web and mobile content updates and best practices

Metro Training Webinar

Designing Kick-A$$ Campaigns

April15

Thursday, April 15, 2021 1:00 pm, Eastern Standard Time

Implement expert tips from Metro’s newspaper, magazine and digital design team, as well as best practices for melding sales and creative input to develop more effective ads and campaigns. Plus, whether you’re a sales rep or designer, discover new ways to target promotions and campaigns for advertisers as a team using your Metro resources.

Partner Updates

SECOND STREET + METRO = Coordinated Print & Digital Contests for Growing Both Audiences
Best Shot Photo Contest” - Now available with print layouts and promo ad from Metro and digitally through Second Street for even more revenue potential
REQUEST DIGITAL VERSION


EVVNT + METRO = Revenue-Driven Digital & Automated Print Event Calendars
Give your audience the opportunity to discover their next event with your own locally curated online event calendar and, with the press of a button, in print as well — Double the exposure for them and revenue for you! 


PULSE + METRO = Paired Data & Creative Resources to Spur Ad Sales
Prepare for prospecting Jewelry Stores, one of the top advertisers in May, with buying data, teasers and personalized spec ads to close more sales.


RELEVANCE PROJECT + METRO = Collaborative Support for Helping Community Publishers Prosper
This Newspaper CEO Whacks Negative Perceptions — Flipping Negative Industry Perceptions

Social Engagement

Earth Day is approaching on April 22. Find helpful information about this year’s “Restore Our Earth” theme at https://www.earthday.org/earth-day-2021/. Utilize it in conjunction with images, layouts and articles from your newmcc.com libraries to help spur community involvement from local residents and businesses this Earth Day, and every day. #environment #EarthDay #EarthDay2021 #newspapers

COMPANY NEWS & INFO

Check out our gallery of client websites currently growing digital traffic and revenue using Metro Themed Websites and Directories. Click any site to view more information and related links, including unlimited advertiser capacity and advertorial feature capability. To learn how you too can instantly start growing digital revenue with Themed Websites and Directories, call 800-223-1600 or email service@metro-email.com.

We hope the targeted tools and ideas presented in this new weekly communication are helping you plan and execute valuable new revenue opportunities. Your input is always appreciated, so please let our Client Services Team know if you have any feedback, requests or suggestions here or at 800.223.1600.

 
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ABOUT US
 
Metro provides a spectrum of advertising services and solutions that reach and affect nearly every facet of a publisher's operation. Metro's partnership with the media industry is based on a more than century-long relationship where, together, we identify what publishers need to be successful with their advertising endeavors and Metro responds with solutions.
 
CONTACT US
 
You can reach Metro's Client Services Team by calling:
800.223.1600
(8:45am - 5:45pm EST)
(Outside U.S. and Canada 212.947.5100, ext. 253)
 
519 Eighth Avenue, New York, NY 10018
 
Email :
service@metro-email.com
 
 
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