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Metro SearchBook®

August 2018

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END OF SUMMER

Wrap up summertime revenue with a new batch of seasonal promotions.
■ Invite businesses to share their end-of-summer deals in a double-truck directory guide. Click Here to Access Link
■ A Single Sheet design showcases last-chance summer savings on seasonal merchandise like beach towels and summer fashions. Click Here to Access Link
■ A “dog days of summer photo contest” is a great way to draw traffic to your website and involve various sponsor advertisers. Click Here to Access Link
■ Find a variety of photos and illustrations perfect for creating more seasonal promotions, including ice cream cones, lakes, jet skis, boats, beach toys, sunglasses, convertibles, pools, camping and more. Click Here to Access Link, Click Here to Access Second Link or Click Here to Access Third Link

COLLEGE

Ramp up back-to-college coverage with this month’s bright ideas.
■ Create a “campus eats takeout menu guide” using a cover design and healthier takeout tips from this month’s Themed Event Package, promoting it to local restaurants and readers with the ads provided. Click Here to Access Link
■ An infographic page presenting “the lowdown on higher education” features facts and figures surrounding college life today for both the U.S. and Canada. The page also includes an ad perfect for a campus beauty salon. Click Here to Access Link
■ An open house promo for a local college is included in this month’s Community Calendar. Click Here to Access Link
■ This month’s photos offer plenty of options for designing additional ads to appeal to a college audience.

DINING & ENTERTAINMENT

Present dining and entertainment advertisers with a variety of options this month!
■ A full-page Marketplace layout designed for dining and entertainment advertisers includes ads for a martini bar, nightclub, noodle house, brewery, Indian restaurant and craft cocktails. Click Here to Access Link
■ Create a special section geared toward nightlife and entertainment with a Themed Event Package tab cover design and promotional ads. This package contains a “hot spots” map directory to local bars, restaurants and entertainment venues. Click Here to Access Link  Also, remember to involve restaurants in a “10 ways to enjoy healthier takeout” feature. Click Here to Access Link
■ Find dozens more ads for food, beverage and entertainment advertisers in this month’s issue of MiAD Spec Ad Library (MSAL)!

LABOR DAY/LABOUR DAY

Make Labor Day work for you with all the elements for profit-producing promotions.
■ Find ads to promote your publication’s Labor Day coverage to both readers and advertisers in a Themed Event Package, which also includes a quick-sell feature presenting “10 ways to relax this Labor Day” from advertisers like yoga studios, bars, restaurants and spas. Click Here to Access Link
■ A Single Sheet ad for a Labor Day sale is designed for a furniture store. Click Here to Access Link
■ A smaller Labor Day sale promotion can be adopted by just about any retail advertiser, and includes a complementary directory layout for Labor Day shopping advertisers. Click Here to Access Link
■ Also find food photos perfect for Labor Day grocery and grilling promotions, including a full-page grocery store ad. Click Here to Access Link or Click Here to Access Second Link

END OF SUMMER

Wrap up summertime revenue with a new batch of seasonal promotions.
■ Invite businesses to share their end-of-summer deals in a double-truck directory guide. Click Here to Access Link
■ A Single Sheet design showcases last-chance summer savings on seasonal merchandise like beach towels and summer fashions. Click Here to Access Link
■ A “dog days of summer photo contest” is a great way to draw traffic to your website and involve various sponsor advertisers. Click Here to Access Link
■ Find a variety of photos and illustrations perfect for creating more seasonal promotions, including ice cream cones, lakes, jet skis, boats, beach toys, sunglasses, convertibles, pools, camping and more. Click Here to Access Link, Click Here to Access Second Link or Click Here to Access Third Link

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FALL HOME

Get a jump on fall home improvement advertisers with images and ads from this issue.
■ A Single Sheet ad encourages readers to add value to their homes with targeted home improvements to maximize home value and beauty. Click Here to Access Link
■ Create a “fall home and garden” section with this month’s Themed Event Package. It includes a tab cover design, an editorial feature and a before-and-after makeover gallery perfect for home improvement advertisers to showcase their work – plus promotional ads for readers and advertisers. Click Here to Access Link
■ Upsell a home and garden shop with an individual ad design, as well as directory space in a coordinating home decorating guide. Click Here to Access Link
■ Other ads cover roofing services, lighting, custom fences and patio furnishings. Click Here to Access Link 

AUGUST PROMOTIONAL OPPORTUNITIES

Here’s a look at more revenue opportunities featured in August:
■ Focus on kids and family with a Themed Event Package to promote this coverage to readers and advertisers, as well as a “family fun coupon guide” and editorial feature focused on choosing a daycare facility (07). Find additional related photos to complement this topic. Click Here to Access Link
■ Sports coverage this month is also focused on kids and students. Find a Themed Event Package for school sports, as well as photos and advertising. Click Here to Access Link, Click Here to Access Second Link or Click Here to Access Third Link
■ “Healthy Lifestyle” is the theme of this month’s Templated Special Section (TSS). Find related images and ads to further monetize this topic. Click Here to Access Link, Click Here to Access Second Link or Click Here to Access Third Link
■ Ads for top-selling advertisers this month include car care, teaching supplies, athletic footwear, truck rentals, electronics repair, apartment housing and more. Click Here to Access Link

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