How your sales team can instantly create personalized spec ads to close more sales
“I’m closing up to 90% using spec ads from Metro's ad Wizard. I would highly recommend presenting a prospect their customer shopping opportunity with Pulse and then showing the business they can reach those potential customers with a spec ad.” Amanda, Kingman, AZ
Quickly increase advertising and special sections revenue with the Pulse + Metro Special Sections Program
Consumer buying data, combined with presentation-ready ads and sections, is the basis of this comprehensive toolkit which delivers ready-to-sell spec ads and special sections.
Generate purchasing data teasers for any business category using Pulse to open the door, then generate a personalized spec ad though Metro's ad Wizard to close the sale — search by business category and personalize ads in seconds 1-2-3.
Or, select one of Metro's 24 fully-templated themed section topics and combine it with a digital sales call reporting tool and data-driven Teaser sales presentations — over 500 business categories to instantly engage and track section advertising.
Generate Personalized Spec Ads for Each Prospect 1-2-3 With Metro's Ad Wizard
- Choose spec ads based on data for top potential advertisers
- Add business information and view resulting spec ad options
- Generate personalized spec ads to present in conjunction with consumer-buying data teasers
Save Time and Resources With Revenue-Ready TEMPLATED SPECIAL SECTIONS (TSS)
- Choose from fully written, designed and ready-to-sell sections for over 24 top-selling topics
- Use in-place ad spots and copyright-free editorial features for traditional and native advertising
- Expand digital advertising and audiences with coordinating mobile-responsive themed e-section websites and directories
Facilitate Sales Planning and Tracking With PULSE CALL PLANNER
- Quickly identify hot leads specific to a month or a section topic
- Automatically generate a call list using sales data and geo prospecting tools
- Record, share and track updates from anywhere with a digital sales activity report
Wrap Ready-to-Sell Sections With PULSE TEASERS to Start the Conversation and Make the Sale
- Get specific consumer spending data in your region for hundreds of advertisers
- Customize and print a Teaser for section prospects in less than 15 seconds
- Show prospects the local spending opportunity you can help them capture
Click on the video above to view a 7-minute overview of the Pulse + Metro Special Sections Program.
Save production time, simplify the sales cycle, attract more advertisers, and transform your special sections program into a rich and reliable revenue source with Pulse + Metro Ad Sales Program. Get started today by calling 800.223.1600 or email us using the link on this page.
