Evvnt & Metro Partner to Deliver Revenue-Generating Digital & Print Event Calendars for Publishers
New York - February 14, 2019, Evvnt, an events marketing automation platform, today announced a strategic partnership with Metro Creative Graphics, Inc., an established content CMS operator for the newspaper industry over the last 109 years. Through this partnership, Evvnt will be introduced to 17,000+ editors and commercial teams who continue to struggle with monetizing event calendars both on and offline.
"To win the hearts and minds of the US newspaper industry and to capture the imagination of local audiences, we see print adding increased value and reach to the Evvnt service. Evvnt can leverage syndication, featured, email, voice and now print technology via Metro, converting digital calendars into fully automated print calendars that are revenue generating," said Richard Green, CEO, Evvnt. "We strive to consistently discover new opportunities for our clients and look for ways to help them find revenue-generating, time-saving options for the publishing market. The addition of Metro as a strategic partner helps us solidify this mission going forward."
Evvnt is a dynamic and growing aggregator platform solution in the global B2C and B2B event listings market. The company looks to replace incumbent traditional events listing calendars with a platform dedicated to generating millions of dollars of new business advertising revenue from the events industry, as consumers continue to struggle to find good events at a local level.
From a simple event submission, the Evvnt platform, based on SaaS technology, automatically creates a selective listing of publishers' specific events, with locations attached, making it far easier for event organizers to get their events seen via further distribution to email, print and voice, ensuring consumers can find local and relevant events quickly and easily.
"In keeping with our ongoing commitment to identifying and providing valuable sales and creative resources for publishers, we are excited to announce this new partnership with Evvnt. We are confident this collaboration will help newspapers enhance their position as a go-to local resource for readers by providing a comprehensive and reliable tool for finding local events in print and online, while also generating substantial sales revenue," said Robert Zimmerman, President and CEO, Metro Creative Graphics.
A leader in events marketing automation, our mission is to help people promote and find events.
To empower people, event organisers and venues of all sizes, to manage and promote events data across the industry's largest ecosystem of event listing sites, calendars, directories, ticketing, social networks and search engines from one simple platform. Evvnt has worked with 40,000+ customers in 139 countries with more than 3,800+ of the most visited event listings on the Internet.
About Metro Creative Graphics, Inc.
For over a century, Metro Creative Graphics, Inc. has been the leading provider of advertising, creative and editorial resources designed to help news media companies create, sell and profit with their print, online, social and mobile products. With an unparalleled dedication to providing the finest resources available for ready-to-use images, spec ads, ideas, stock-quality photos, logos/trademarks, auto manufacturer photos, marketing/sales materials, copyright-free editorial features, print templated sections, online e-sections, and groundbreaking digital ad development tools — plus custom image, ad design and editorial services — Metro continues its dedication to serving the creative and ad sales needs of today's news media companies.